Commonly known as ashwagandha, ‘Indian ginseng’, or winter cherry, Withania somnifera has been used as a staple ingredient in Ayurvedic preparations due to its numerous therapeutic properties for over 3000 years. Ashwagandha is a unique herb with adaptogenic benefits, which helps modulate mood responses to external and internal stimuli. Traditionally used in Ayurveda for memory enhancement, to balance aggravated Vata (nervine tonic, sedative), as a sleep aid, as Rasayana (rejuvenative tonic), and to relieve general debility, especially during convalescence or old age. Ashwagandha SAP may help increase resistance to stress/anxiety in individuals with a history of chronic stress, thereby improving their overall quality of life. Ashwagandha SAP may help support testosterone production in males and improve sexual function in females. Ashwagandha SAP could be used for athletic support as a workout/ exercise supplement.